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The number of new equity release customers rose by 5% from 5,074 in the first quarter of 2009 to 5,328 in the second quarter, as more consumers turned to equity release to boost their pre- and post-retirement finances, according to Safe Home Income Plans (SHIP).
The number of drawdown mortgages sales also increased by 14% over this period from 2,376 to 2,699. However, while the number of sales increased, the value of products sold over this period fell to £232.9m from £245m.
With drawdown mortgages - which are structured to allow more regular withdrawals of housing equity – now accounting for 51% of the market, the increase in customers but fall in value is unsurprising.
In line with the popularity of drawdown mortgages, the average amount released fell from a high of £48,287 to £43,712.
SHIP believes that in order for the potential of the equity release market to be fully realised, some of the main issues that need to be tackled are the clarification of the customer demographic and expansion of distribution channels. SHIP will be launching a debate into how these barriers can be overcome in a discussion paper due out on 27 July 2009.
Andrea Rozario, director general of SHIP, said: “While the equity release market is still suffering along with the mainstream mortgage market, it is encouraging to see that the equity release market is starting to see evidence of some positive movement. The quarter on quarter increase in the number of plans shows that consumers are once more starting to believe in the UK housing market.
“While the market has significant potential to grow in the future, SHIP believes there are certain barriers that need to be overcome with the assistance of all the relevant key stakeholders. We are therefore producing a discussion paper which will look at how the market will grow and develop in the future.
“There remains a clear need for equity release products – especially in the current economic environment – a fact that many stakeholders including the Government are starting to acknowledge. We remain realistic yet positive about the next quarter’s results, and expect to see exciting market and product innovations as companies adapt to meet the changing needs of their clients.”
Rob Davies explains how best to use the Internet to get a good mortgage deal
The January/February 2010 issue of Your Mortgage is on sale now. In it we look at what's in store for the mortgage and housing markets this year; we examine the Government schemes available to help first-time buyers, advise on coping with negative equity and analyse buying property in Italy. We also profile the winners of our annual Your Mortgage Awards. Get your copy for the latest news, information and help.
The Your Mortgage Awards aim to reward those lenders that have excelled in providing innovative and competitive products. Widely regarded as the UK's definitive consumer mortgage awards, the Your Mortgage Awards have now been running for 20 years.





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