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Aldermore invites customer feedback

Adam Williams
Written By:
Adam Williams
Posted:
Updated:
27/02/2013

Aldermore has announced the launch of an interactive service that will allow consumers to pose questions to the bank and rate its products.

The fledgling bank has launched a rate and review feature for customers to score the bank’s savings products and will extend the service to mortgage products in the ‘next 2-3 months’.

Customers will also be allowed to pose questions to the bank online, with answers then posted to Aldermore’s website for others to view.

Charles Haresnape, managing director at the lender, said it was keen to learn from its clients.

“We want to give people the opportunity to comment,” he told Your Mortgage.

“We have launched this product on the savings side and will roll it out to our mortgage side in the next 2-3 months.”

“Few lenders are doing this kind of thing but we see this as an integral part of our business going forward. Comments could be on the back of some good service or a problem like a valuation taking too long.

“We won’t be excluding negative comment.”

Paul Myers, chief operating officer at Aldermore, added: “Ratings and Reviews have been around for some time now for online shopping however, this is the first time a bank has launched these communication channels which sees a real step-change for the banking industry.”


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