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Nationwide is industry favourite for 2012

Adam Williams
Written By:
Adam Williams
Posted:
Updated:
10/01/2013

Nationwide Building Society has been declared the favourite mortgage lender of intermediaries in 2012, according to a study by BDRC Continental.

Research conducted by the firm found that the mutual was the favourite amongst intermediaries over the past year with brokers percentage points more likely to recommend Nationwide than at the start of the year.

The lender also showed improvement in the competitive mainstream pricing, efficient up-front service and supports intermediaries categories across the 12 month spell.

NatWest was highlighted as the second most popular lender by the survey, which quizzed a random sample of 300 intermediaries each quarter.

Writing in a blog for Your Mortgage sister publication, Mortgage Solutions, Tony Wornell, director at BDRC Continental, said brokers had also highlighted Accord Mortgages as a ‘one to watch’ for the coming months.

“We would pick out Accord. Previously a low profile lender, Accord really turned on the marketing gas towards the end of the year. Although this has not yet added support for the brand, the prospects look good.”

Click HERE to read Tony Wornell’s full blog


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